Let Me Know

If you’ve been to the site recently, you would have noticed a slew of changes taking place to improve the user interface. A better interface implies a better user experience. One of the most challenging decisions we’ve had to make was with regard to the Google Adsense ads which were located on the website. There were a few significant draw backs with using these ads; to put it in simple and remarkably few terms, they didn’t look very pretty. However, considering the ever increasing traffic too the website, they did serve as revenue generators. So the big trade off was: user experience Vs money. We chose to “trade off” money for user experience. Our logic was and remains simple, If we give the best possible service  to the users, they will love it enough to talk about it. To get customers to talk is perhaps the single biggest achievement for any business. Its big because it means a lot more than just satisfied customers, it means publicity, loyalty and a host of other pretty terms. Most importantly, it shows that we care. So, as we bid goodbye to Google Adsense for now, we request you to keep the comments and the feedback coming, because we’re listening and we care.